Exit
  1. Branded Content Title Slide
  2. Video segment 1
  3. Instructions
  4. McDonalds
  5. Drone vid
  6. Geico video
  7. Chef Trib
  8. Popcorn cell
  9. TikTok
  10. Man's Best Friend
  11. Longoria catch
  12. Long answer: what did you notice that indicated it was an ad? (25 points)
  13. Video segment 2
  14. Thoughts about advertisements
  15. Video segment 3
  16. Short answer: Firewall simile (25 points)
  17. Video segment 4
  18. Short answer: Native ad (25 points)
  19. Video segment 5
  20. NEW Instructions for next section
  21. Southland example
  22. Content warning
  23. NYT OTNB
  24. Atlantic Scientology
  25. Buzzfeed smartphone parents
  26. Video segment 6
  27. Multiple Choice: Southland why controversial? (10 points)
  28. Video segment 7
  29. Reorder instructions
  30. Reorder 1 (10 points)
  31. Multi-select: Slate numbered ads (20 points)
  32. Video segment 8
  33. Brand direct to consumer examples
  34. Video segment 9
  35. Instructions 1
  36. Photo a day
  37. Synthetic meat spelling bee
  38. Syrian boy
  39. AC Text Driving
  40. Reorder 2 instructions
  41. Reorder 2 (10 points)
  42. Hoaxes
  43. Video segment 10
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Is this an ad?

Analyze this example and try to determine if it is an ad before moving on to the next screen.

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