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Branded Content Title Slide
Video segment 1
Instructions
McDonalds
Drone vid
Geico video
Menards Trib
Popcorn cell
Gatorade
Man's Best Friend
Longoria catch
Long answer: what did you notice that indicated it was an ad?
Video segment 2
Thoughts about advertisements
Video segment 3
Firewall simile SA
Video segment 4
Native ad SA
Video segment 5
Southland example
NYT OTNB
Atlantic Scientology
Buzzfeed smartphone parents
Video segment 6
Southland why controversial? fun
Video segment 7
Reorder instructions
Reorder 1
Video segment 8
Brand direct to consumer examples
Video segment 9
Instructions 1
Photo a day
Obama Buzzfeed
Syrian boy
#IAmAWitness
Reorder 2 instructions
Reorder 2
Hoaxes
Video segment 10
30
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40
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Explore on Your Own!
Use the links below to explore examples of brands delivering branded content directly to consumers in a new browser tab. When you are finished, return to the lesson and continue.
EnergyFactor by Exxon Mobile
Red Bull TV
Dove Real Beauty Sketches
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